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Bringing clarity to new media jargon
Photo courtesy of austinevan via Flickr Yesterday, a British Parliament committee called out UK politicians and civil servants in general for their overuse of jargon. In a report, the committee...
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Under the Influence Webinar Q&A
Last week I presented Under the Influence, a free Cision Webinar, with Vice President of Media Research for North America, Heidi Sullivan. The webinar explored how to define who is truly influential in...
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Does failure of Digital Death campaign mean bad things for social media?
Photo courtesy of BiggerPictureImages.com via Flickr If you’ve ever seen an episode of 30 Rock, you know Jane Krakowski plays a self-absorbed actress named Jenna Maroney who vastly overestimates her...
View ArticleWhy Defining Influence is Easier Said than Done
In social media, Influence has been one of the metrics that has earned a top tier status in measurement. There is a continual stream of discussion that centers on this topic and I’m not entirely...
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Want to know how to be the leader in your industry?
In one week, #prwebchat is getting a visit from Terry Starbucker. Never heard of Terry? Well, he’s a glass-half-full kinda guy…and this kind of thinking is exactly what will help propel you and your...
View ArticleAn “Awarding” Experience at the 3rd Annual Gravity Summit
I had the chance to attend the 3rd Annual Gravity Summit at UCLA earlier this week. And, wow, it was chock-full of social media information – so much so that I’ve broken my recap into two parts....
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6 Tips on Leadership for PR Pros and Small Businesses
This week’s #prwebchat guest is a glass-half-full kinda guy…and this kind of thinking is exactly what will help propel you and your business to the forefront of your field. We asked him questions...
View ArticleSocial Media – Influence, Importance and Identification
This week our own Enrico Montana was featured in Business 2 Community on the topic of Influence. You can find an excerpt and link to the full article below …. “Influence has been an elusive metric...
View ArticleSharing Our Thoughts on Social Capital @ SXSW
SXSW Interactive kicks off the festivities tomorrow and Visible Technologies is excited to have a presence at the event, our very own Mike Spataro, vice president of enterprise strategy will be...
View ArticleInfluential Highlights from SXSW
Yesterday, I wrapped up my first day here at SXSW. I spent much of the day listening to panel discussions around Influence. The highlight of the day was the “The Science of Influence” session...
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6 tips to reach one million Facebook fans courtesy of a dog named Boo
Say hello to Boo. Who is Boo? Simply put, Boo is a canine with almost one million fans on Facebook. But how? Dogs can’t type! Or can they…? This precious Pomeranian can teach us a few lessons when it...
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6 real reasons why you should pay attention to your blog and brand reputation
(Photo—Flickr Creative Commons: andyp uk) Our latest #prwebchat on Twitter welcomed blogging and personal branding pro Erik Deckers chatting with us on the real reasons why we should blog. Even if...
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Why Social Media Is Like a Marriage and 5 Other Great Social Media Tips
If you don’t think lifetime value for your biz can be achieved from social media, think again. Social media prodigy Aaron Lee is an internet marketer and social media consultant who not only gives...
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Can You Hear Me Now? Lend An Ear To Your PR And Social Media
Ever been around one of those people who talks and talks and talks but never takes time to listen? It’s certainly not a way to maintain friendships…or manage your PR and social media, either. To be...
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How much is third-party validation worth to your brand?
“Don’t just talk about how awesome you are – BE more awesome.” –Peter Shankman, Vocus’ small biz evangelist at the recent users conference. It’s true. Have you ever believed someone who was...
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The Perks of Being a (Twitter) Wallflower
Guest post by Robyn Baitcher, of BrightWireInc. I work within a small editorial team at a company that publishes short, translated summaries of financial news for investment professionals. I spend my...
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Nordstrom’s Mint Save
[disclaimer: the post below contains rampant personal advocacy for Nordstrom and Mint.com, which may not be – but hopefully is – shared by my employer] As social media analysts, we sometimes struggle...
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Content Unleashed: Free #VocusWebinar with Rohit Bhargava
Content, content, content. You need content for your news releases, your blogs, your website, your posts on social media…the content needs go on and on. If you’re struggling with content, check our...
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